Attribution modeling
: using conversion value as an alternative attribution measure to understand the customer journey online

  • R. Alblas

Scriptie/Masterproef: Master

Datum prijs30 apr. 2018
Originele taalEngels
BegeleiderEd J. Nijssen (Afstudeerdocent 1) & S. Mullick (Afstudeerdocent 2)

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