The role of university-based centers in services marketing research: an empirical assessment

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/Congresprocedure › Conferentiebijdrage › Academic › peer review

Originele taal-2	Engels
Titel	Frontiers in Services Marketing
Redacteuren	R.T. Rust, S. Brown, V.A. Zeithaml
Status	Gepubliceerd - 1999

Citeer dit

@inproceedings{a9d773cb3ba44a5b80f6c693dba452b2,

title = "The role of university-based centers in services marketing research: an empirical assessment",

author = "\{Birgelen, van\}, M. and \{Ruyter, de\}, J.C. and M.G.M. Wetzels",

year = "1999",

language = "English",

editor = "R.T. Rust and S. Brown and V.A. Zeithaml",

booktitle = "Frontiers in Services Marketing",

}