Risk management in product innovation projects

J.I.M. Halman, J.A. Keizer

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/CongresprocedureConferentiebijdrageAcademic

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Samenvatting

In product innovation projects risk management has become increasingly important. Technological and commercial developments ask for effective and efficient product innovation. Systematic diagnosing and management of risks can help to make product innovation projects successful. In this paper a method is described which has been developed on the basis of case study investigations of product innovation projects within a multinational supplier of glass parts for the audio and video industry and a multinational company in the lighting industry. Later on the method has been applied in other industrial areas: automobile tyres, propellors for ships. It has proven so far to be a valuable tool to detect the key risks in technologically and organizationally complex product innovation projects.
Originele taal-2Engels
TitelImplementation of innovations : papers for the ISPIM conference, Eindhoven University of Technology, September 5-8, 1993
Plaats van productieEindhoven
UitgeverijEindhoven University of Technology
Pagina's140-149
StatusGepubliceerd - 1993
Evenementconference; 9th International conference of ISPIM; 1993-09-05; 1993-09-08 -
Duur: 5 sep. 19938 sep. 1993

Congres

Congresconference; 9th International conference of ISPIM; 1993-09-05; 1993-09-08
Periode5/09/938/09/93
Ander9th International conference of ISPIM

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