Proceed with caution: Analyzing the performance implications of the freemium business model in the Apple App Store

J. van Angeren; K.S. Podoynitsyna; F. Langerak

Proceed with caution: Analyzing the performance implications of the freemium business model in the Apple App Store

J. van Angeren, K.S. Podoynitsyna, F. Langerak

Innovation Technology Entrepreneurship and Marketing

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/Congresprocedure › Conferentiebijdrage › Academic › peer review

Originele taal-2	Engels
Titel	Proceedings of the Munich Summer Institute 2017 (MSI 2017), 29-31 May 2017, Munich
Status	Gepubliceerd - 2017
Evenement	Munich Summer Institute 2017, MSI2017, 29-31 May 2017, Munich, Germany - Munich, Duitsland Duur: 29 mei 2017 → 31 mei 2017 https://www.ethz.ch/content/dam/ethz/special-interest/gess/law-n-economics/professor-for-intellectual-property-dam/Documents/research/Program%20MSI%202017.pdf

Congres

Congres	Munich Summer Institute 2017, MSI2017, 29-31 May 2017, Munich, Germany
Verkorte titel	MSI 2017
Land/Regio	Duitsland
Stad	Munich
Periode	29/05/17 → 31/05/17
Internet adres	https://www.ethz.ch/content/dam/ethz/special-interest/gess/law-n-economics/professor-for-intellectual-property-dam/Documents/research/Program%20MSI%202017.pdf

Citeer dit

@inproceedings{4593a5285db14adabb633bcaccc8ab99,

title = "Proceed with caution: Analyzing the performance implications of the freemium business model in the Apple App Store",

author = "{van Angeren}, J. and K.S. Podoynitsyna and F. Langerak",

year = "2017",

language = "English",

booktitle = "Proceedings of the Munich Summer Institute 2017 (MSI 2017), 29-31 May 2017, Munich",

note = "Munich Summer Institute 2017, MSI2017, 29-31 May 2017, Munich, Germany, MSI 2017 ; Conference date: 29-05-2017 Through 31-05-2017",

url = "https://www.ethz.ch/content/dam/ethz/special-interest/gess/law-n-economics/professor-for-intellectual-property-dam/Documents/research/Program%20MSI%202017.pdf",

}

Proceed with caution: Analyzing the performance implications of the freemium business model in the Apple App Store. / van Angeren, J.; Podoynitsyna, K.S.; Langerak, F.
Proceedings of the Munich Summer Institute 2017 (MSI 2017), 29-31 May 2017, Munich. 2017.

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/Congresprocedure › Conferentiebijdrage › Academic › peer review

TY - GEN

T1 - Proceed with caution: Analyzing the performance implications of the freemium business model in the Apple App Store

AU - van Angeren, J.

AU - Podoynitsyna, K.S.

AU - Langerak, F.

PY - 2017

Y1 - 2017

M3 - Conference contribution

BT - Proceedings of the Munich Summer Institute 2017 (MSI 2017), 29-31 May 2017, Munich

T2 - Munich Summer Institute 2017, MSI2017, 29-31 May 2017, Munich, Germany

Y2 - 29 May 2017 through 31 May 2017

ER -