New channel introduction and customer touchpoint experience in a multichannel environment

J. Li

Onderzoeksoutput: Scriptie › Dissertatie 1 (Onderzoek TU/e / Promotie TU/e)

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Originele taal-2	Engels
Kwalificatie	Doctor in de Filosofie
Toekennende instantie	Industrial Design
Begeleider(s)/adviseur	Langerak, Fred, Promotor Weggeman, Mathieu C.D.P., Promotor Konus, Umut, Co-Promotor
Datum van toekenning	15 sep. 2015
Plaats van publicatie	Eindhoven
Uitgever	Technische Universiteit Eindhoven
Gedrukte ISBN's	978-94-6295-340-6
Status	Gepubliceerd - 2015

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@phdthesis{41ee1076bcfd4e60a668fc007884bb19,

title = "New channel introduction and customer touchpoint experience in a multichannel environment",

author = "J. Li",

year = "2015",

language = "English",

isbn = "978-94-6295-340-6",

publisher = "Technische Universiteit Eindhoven",

type = "Phd Thesis 1 (Research TU/e / Graduation TU/e)",

school = "Industrial Design",

}