@inproceedings{8e1774b9f88b41c79b47b8eb2c0a47d0,
title = "Market oriented leadership : the importance of focusing employees' attention on prevalent market oriented norms",
author = "E.J. Nijssen and D. Dekker",
year = "2010",
language = "English",
booktitle = "Presentation at the Winter Marketing Educators' Conference 2010, February 19-22, 2010, New Orleans, USA",
note = "conference; The Winter Marketing Educators\' Conference 2010; 2010-02-19; 2010-02-22 ; Conference date: 19-02-2010 Through 22-02-2010",
}