Identifying puchase-history sensitive shopper segments using scanner panel data and sequence alignment methods

C.H. Joh, H.J.P. Timmermans, P.T.L. Popkowski Leszczyc

Onderzoeksoutput: Bijdrage aan tijdschrift › Tijdschriftartikel › Academic › peer review

15 Citaten (Scopus)

Originele taal-2	Engels
Pagina's (van-tot)	135-144
Aantal pagina's	9
Tijdschrift	Journal of Retailing and Consumer Services
Volume	10
Nummer van het tijdschrift	3
DOI's	https://doi.org/10.1016/S0969-6989(03)00005-5
Status	Gepubliceerd - 2003

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title = "Identifying puchase-history sensitive shopper segments using scanner panel data and sequence alignment methods",

author = "C.H. Joh and H.J.P. Timmermans and {Popkowski Leszczyc}, P.T.L.",

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AU - Popkowski Leszczyc, P.T.L.

PY - 2003

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