Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context

Raoul Nuijten; Pieter van Gorp; Uzay Kaymak; Monique Simons; Astrid Kemperman; Pauline van den Berg

doi:10.1109/EMBC.2019.8856296

Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context

Raoul Nuijten, Pieter van Gorp, Uzay Kaymak, Monique Simons, Astrid Kemperman, Pauline van den Berg

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/Congresprocedure › Conferentiebijdrage › Academic › peer review

13 Citaten (Scopus)

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Despite the many mHealth solutions available, it remains unclear what their success factors are. Specifically, there has been controversy on the effectiveness of extrinsic rewards. This study evaluates two design elements of an mHealth solution – i.e., social proof and tangible rewards – and their impact on user engagement. During a four-week campaign, a sample of 143 university staff members engaged in a health promotion campaign. Participants were randomly distributed over one of three treatment groups. It was found that the introduction of a sufficiently meaningful, unexpected, and customized extrinsic reward can engage participants significantly more in a health promotion context.

Originele taal-2	Engels
Titel	2019 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society (EMBC)
Plaats van productie	Piscataway
Uitgeverij	Institute of Electrical and Electronics Engineers
Pagina's	3600-3604
Aantal pagina's	5
ISBN van elektronische versie	978-1-5386-1311-5
DOI's	https://doi.org/10.1109/EMBC.2019.8856296
Status	Gepubliceerd - aug. 2019
Evenement	41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBC 2019 - City Cube Berlin, Berlin, Duitsland Duur: 23 jul. 2019 → 27 jul. 2019 https://embc.embs.org/2019/

Congres

Congres	41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBC 2019
Verkorte titel	EMBC 2019
Land/Regio	Duitsland
Stad	Berlin
Periode	23/07/19 → 27/07/19
Internet adres	https://embc.embs.org/2019/

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10.1109/EMBC.2019.8856296

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Nuijten, R., van Gorp, P., Kaymak, U., Simons, M., Kemperman, A., & van den Berg, P. (2019). Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context. In 2019 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society (EMBC) (blz. 3600-3604). Artikel 8856296 Institute of Electrical and Electronics Engineers. https://doi.org/10.1109/EMBC.2019.8856296

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abstract = "Despite the many mHealth solutions available, it remains unclear what their success factors are. Specifically, there has been controversy on the effectiveness of extrinsic rewards. This study evaluates two design elements of an mHealth solution – i.e., social proof and tangible rewards – and their impact on user engagement. During a four-week campaign, a sample of 143 university staff members engaged in a health promotion campaign. Participants were randomly distributed over one of three treatment groups. It was found that the introduction of a sufficiently meaningful, unexpected, and customized extrinsic reward can engage participants significantly more in a health promotion context.",

keywords = "mHealth, health promotion, social proof principle, extrinsic rewards",

author = "Raoul Nuijten and {van Gorp}, Pieter and Uzay Kaymak and Monique Simons and Astrid Kemperman and {van den Berg}, Pauline",

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doi = "10.1109/EMBC.2019.8856296",

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publisher = "Institute of Electrical and Electronics Engineers",

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note = "41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBC 2019<br/>, EMBC 2019 ; Conference date: 23-07-2019 Through 27-07-2019",

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Nuijten, R , van Gorp, P , Kaymak, U, Simons, M, Kemperman, A & van den Berg, P 2019, Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context. in 2019 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society (EMBC)., 8856296, Institute of Electrical and Electronics Engineers, Piscataway, blz. 3600-3604, 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBC 2019
, Berlin, Berlijn, Duitsland, 23/07/19. https://doi.org/10.1109/EMBC.2019.8856296

Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context. / Nuijten, Raoul ; van Gorp, Pieter ; Kaymak, Uzay et al.
2019 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society (EMBC). Piscataway: Institute of Electrical and Electronics Engineers, 2019. blz. 3600-3604 8856296.

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/Congresprocedure › Conferentiebijdrage › Academic › peer review

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AB - Despite the many mHealth solutions available, it remains unclear what their success factors are. Specifically, there has been controversy on the effectiveness of extrinsic rewards. This study evaluates two design elements of an mHealth solution – i.e., social proof and tangible rewards – and their impact on user engagement. During a four-week campaign, a sample of 143 university staff members engaged in a health promotion campaign. Participants were randomly distributed over one of three treatment groups. It was found that the introduction of a sufficiently meaningful, unexpected, and customized extrinsic reward can engage participants significantly more in a health promotion context.

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Nuijten R , van Gorp P , Kaymak U, Simons M, Kemperman A, van den Berg P. Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context. In 2019 41st Annual International Conference of the IEEE Engineering in Medicine and Biology Society (EMBC). Piscataway: Institute of Electrical and Electronics Engineers. 2019. blz. 3600-3604. 8856296 doi: 10.1109/EMBC.2019.8856296

Evaluation of the impact of extrinsic rewards on user engagement in a health promotion context

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