Emphasizing Customer Advantage of Competitor Advantage: How Different Environments Produce and Require Different Products

F. Langerak, S.A. Rijsdijk, E.J. Hultink

Onderzoeksoutput: Hoofdstuk in Boek/Rapport/CongresprocedureConferentiebijdrageAcademicpeer review

Originele taal-2Engels
TitelProceedings PDMA Academic Research Forum
RedacteurenK. Atuahene-Gima
Plaats van productieAtlanta
StatusGepubliceerd - 2006
Evenementconference; Creating and appropriating value in innovation management -
Duur: 1 jan. 2006 → …

Congres

Congresconference; Creating and appropriating value in innovation management
Periode1/01/06 → …
AnderCreating and appropriating value in innovation management

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