Creating and capturing value from digital products : implications of business model choice and product positioning in the mobile app market

J. van Angeren

Creating and capturing value from digital products : implications of business model choice and product positioning in the mobile app market

J. van Angeren

Innovation Technology Entrepreneurship and Marketing

Onderzoeksoutput: Scriptie › Dissertatie 1 (Onderzoek TU/e / Promotie TU/e)

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Originele taal-2	Engels
Kwalificatie	Doctor in de Filosofie
Toekennende instantie	Industrial Engineering and Innovation Sciences
Begeleider(s)/adviseur	Langerak, Fred, Promotor Podoynitsyna, K.S., Co-Promotor
Datum van toekenning	30 jan. 2019
Plaats van publicatie	Eindhoven
Uitgever	Technische Universiteit Eindhoven
Gedrukte ISBN's	978-90-386-4667-1
Status	Gepubliceerd - 30 jan. 2019

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Proefschrift

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