Context effects and decompositional choice modeling

H. Oppewal, H.J.P. Timmermans

Onderzoeksoutput: Bijdrage aan tijdschriftTijdschriftartikelAcademicpeer review

45 Citaten (Scopus)
247 Downloads (Pure)

Samenvatting

This paper describes the application of the extended or universal logit model to decompositional or "stated" choice modeling in order to increase the scope and validity of such choice models. In this approach, choice experiments are designed that permit the estimation of utility functions that include the effects of context variables like choice set composition and decision background. The approach is illustrated with some simple calculated examples concerning consumer choice of shopping center, housing, and transportation mode.
Originele taal-2Engels
Pagina's (van-tot)113-131
TijdschriftPapers in Regional Science
Volume70
Nummer van het tijdschrift2
DOI's
StatusGepubliceerd - 1991

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