Design for a Sustainable Future: specializing ENTERPRISE



The ‘real’ green market is still very limited because of the high price of sustainable products and services. If customers or investors choose to invest in such a product or service they do not do so on the basis of technological newness only. Technological innovation needs to be combined with business model innovation, also considering contextual factors like governmental regulations. This course introduces students to the topic of business model innovation and design in order to be able to make a green company successful.
Cursusperiode1/09/13 → …