Intellectual Property Rights (IPRs) can be critical in helping new ventures transform their innovation potential and creativity into market value and competitiveness. During this course you learn how patents, trade secrets, trademarks,copyrights, design rights and other forms of intellectual property works from the perspective of a startup, a spin-off, or other young technology-based company. Can and should you obtain your own IPRs? How can you obtain the necessary freedom-to-operate? What are the key elements of a successful IPR strategy for an entrepreneurial venture?