Exploring the effect of assortment size on decision difficulty and purchase intention in the online environment
: the moderating role of product review valence

  • M.M.J. Sanders

Student thesis: Master

Date of Award31 Aug 2021
Original languageEnglish
SupervisorVikrant Sihag (Supervisor 1) & Jan A. Millemann (Supervisor 2)

Cite this

Documents

'