Using an artificial agent as a behavior model to promote assistive technology acceptance

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Abstract

Despite technological advancements in assistive technologies, studies show high rates of non-use. Because of the rising numbers of people with disabilities, it is important to develop strategies to increase assistive technology acceptance. The current research investigated the use of an artificial agent (embedded into a system) as a persuasive behavior model to influence individuals’ technology acceptance beliefs. Specifically, we examined the effect of agent-delivered behavior modeling vs. two non-modeling instructional methods (agent-delivered instructional narration and no agent, text-only instruction) on individuals’ computer self-efficacy and perceived ease of use of an assistive technology. Overall, the results of the study confirmed our hypotheses, showing that the use of an artificial agent as a behavioral model leads to increased computer self-efficacy and perceived ease of use of a system. The implications for the inclusion of an artificial agent as a model in promoting technology acceptance are discussed.

Original languageEnglish
Title of host publicationPersuasive Technology - 13th International Conference, PERSUASIVE 2018, Proceedings
PublisherSpringer
Pages285-296
Number of pages12
ISBN (Print)9783319789774
DOIs
Publication statusPublished - 1 Jan 2018
Event13th International Conference on Persuasive Technology (PERSUASIVE 2018) - University of Waterloo, Waterloo, Canada
Duration: 18 Apr 201819 Apr 2018
Conference number: 13
http://www.persuasive2018.org/

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume10809 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference13th International Conference on Persuasive Technology (PERSUASIVE 2018)
Abbreviated titlePERSUASIVE 2018
CountryCanada
CityWaterloo
Period18/04/1819/04/18
Internet address

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Keywords

  • Artificial agents
  • Assistive technology acceptance
  • Behavior modeling
  • Persuasive technology

Cite this

Fountoukidou, S., Ham, J., Matzat, U., & Midden, C. (2018). Using an artificial agent as a behavior model to promote assistive technology acceptance. In Persuasive Technology - 13th International Conference, PERSUASIVE 2018, Proceedings (pp. 285-296). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 10809 LNCS). Springer. https://doi.org/10.1007/978-3-319-78978-1_24