The Runner’s Journey: Identifying Design Opportunities for Running Motivation Technology

Daphne S. Menheere, Carine Lallemand, Erik D. van der Spek, Carl Megens, Andrew Vande Moere, Mathias Funk, Steven B. Vos

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

12 Citations (Scopus)
439 Downloads (Pure)

Abstract

Running is a popular recreational sport, yet for many amateur runners it remains challenging to turn intentions into sustainable running behavior. Although the market offers a myriad of running-related devices that aim to motivate runners, these often focus on the training itself and not on overcoming the barriers experienced prior to the run. A better understanding of these barriers to running is essential to identify design opportunities for technologies supporting amateur runners. We conducted two complementary studies among participants of a women-only running event. Combining an online survey (N = 114) and a journey mapping activity (N = 13), we investigated the influence of motivational barriers and enablers in runners' rituals. Based on our findings, we created the Runner's Journey, a visual narrative highlighting actionable design opportunities for running motivation technology. We propose five design recommendations to overcome barriers among amateur runners.

Original languageEnglish
Title of host publicationNordiCHI 2020 - Proceedings of the 11th Nordic Conference on Human-Computer Interaction
Subtitle of host publicationShaping Experiences, Shaping Society
Number of pages14
ISBN (Electronic)9781450375795
DOIs
Publication statusPublished - 25 Oct 2020

Publication series

NameACM International Conference Proceeding Series

Funding

We would like to thank all the participants who contributed to this study. Additionally, we also thank Ida Damen for her worthwhile comments on the paper, as well as the talented students from the TU/e Vitality Squad supervised by Daphne Menheere and Carine Lallemand on the creative projects described in the paper: Alynne de Haan, Yvonne Bruin, Jorg Eikens, Lynne de Kluizenaar, Roos Vlaar, Marleen Luijten, Floren van Barlingen, Midas Zegers, Evianne van Hartingsveldt and Mads Birkebæk. This work is part of the project Nano4Sports, which is financed by Interreg Vlaanderen-Nederland.

FundersFunder number
Interreg

    Keywords

    • Design opportunities
    • amateur runners
    • customer journey
    • design research
    • running motivation

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