The performance implication of outsourcing

Research output: Contribution to conferenceOtherAcademic

85 Citations (Scopus)
Original languageEnglish
Publication statusPublished - 2012
Externally publishedYes
Event41st Annual Conference of the European Marketing Academy (EMAC 2012), 22-25 May 2012, Lisbon, Portugal - Lisbon, Portugal
Duration: 22 May 201225 May 2012
http://emac2012.emac-online.org/r/home

Conference

Conference41st Annual Conference of the European Marketing Academy (EMAC 2012), 22-25 May 2012, Lisbon, Portugal
Abbreviated titleEMAC 2012
CountryPortugal
CityLisbon
Period22/05/1225/05/12
Internet address

Cite this