The mediating role of new product development in the link between market orientation  and organizational performance

F. Langerak, E.J. Hultink, H.S.J. Robben

Research output: Contribution to journal › Article › Academic › peer-review

Original language	English
Pages (from-to)	281-305
Number of pages	24
Journal	Journal of Strategic Marketing
Volume	15
Issue number	4
DOIs	https://doi.org/10.1080/09652540701525948
Publication status	Published - 2007
Externally published	Yes

Access to Document

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title = "The mediating role of new product development in the link between market orientation and organizational performance",

author = "F. Langerak and E.J. Hultink and H.S.J. Robben",

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AU - Hultink, E.J.

AU - Robben, H.S.J.

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U2 - 10.1080/09652540701525948

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