The impact of information and communication technology on buyer-seller relationships in an e-tailing context

M.G.M. Wetzels, A. Lindgreen, R.P.J. van Veghel, G. Odekerken-Schröder

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Original languageEnglish
Title of host publicationWorldwide marketing: Proceedings of the annual conference of the european marketing academy
EditorsJ.L. Munuera
PublisherUniversity of Murcia
Publication statusPublished - 2004
EventWorldwide marketing: 33rd EMAC Annual Conference 2004 - Murcia, Spain
Duration: 18 May 200421 May 2004

Conference

ConferenceWorldwide marketing: 33rd EMAC Annual Conference 2004
Country/TerritorySpain
CityMurcia
Period18/05/0421/05/04

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