The impact of formal processes for market information acquisition and utilization on the performance of Chinese new ventures

Michael Song, A.C. Benedetto, Di, M.E. Parry

Research output: Contribution to conferenceOther

20 Citations (Scopus)

Abstract

We examine the impact on new venture success of formal processes for market information acquisition and use. We tested our model with a sample of 222 Chinese new ventures. We find that new venture success is positively related to the use of formal processes for market information acquisition and use. The relative importance of formal processes depends on whether the new venture serves an emerging or established market. The impact of formal processes for information acquisition is higher for emerging markets, while the impact of formal processes for information use is higher for established markets.
Original languageEnglish
Publication statusPublished - 2009
Eventconference; Fourth Annual Global Temple Conference; 2009-11-17; 2009-11-17 -
Duration: 17 Nov 200917 Nov 2009

Conference

Conferenceconference; Fourth Annual Global Temple Conference; 2009-11-17; 2009-11-17
Period17/11/0917/11/09
OtherFourth Annual Global Temple Conference

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