Service marketingstrategieën in industriële ondernemingen : ontwikkeling van een procesontwerp ten behoeve van de strategische (her)positionering van productservice

M.A.M. Wollaert

Research output: Thesis › Phd Thesis 1 (Research TU/e / Graduation TU/e)

227 Downloads (Pure)
Original languageDutch
QualificationDoctor of Philosophy
Awarding Institution
  • Industrial Engineering and Innovation Sciences
Supervisors/Advisors
  • van der Hart, H.W.C., Promotor
  • van Aken, Joan, Promotor
Award date13 Dec 1996
Place of PublicationEindhoven
Publisher
Print ISBNs90-9010111-X
DOIs
Publication statusPublished - 1996

Access to Document

  • 472926Final published version, 165 MB

    Cite this