Original language | English |
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Title of host publication | Participation in the 24th Doctoral Colloquium at the European Marketing Academy Conference |
Place of Publication | Ljubljana |
Publication status | Published - 2011 |
Service failure as a source of innovation : how frontline employee behaviors benefit the generation of new product and service ideas
G.A.H. Heijden, van der, J.J.L. Schepers, E.J. Nijssen
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic