Mood boards as a universal tool for investigating emotional experience

H. M. Chang, Marta Diaz, Andreu Català, Wei Chen, G.W.M. Rauterberg

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    5 Citations (Scopus)
    1 Downloads (Pure)


    Emotion is an essential part of user experience. While researchers are striving for new research tools for evaluate emotional experiences in design, designers have been using experience-based tools for studying emotions in practice, such as mood boards. Mood boards were developed for communicating emotional qualities between designers and clients, but have not yet been considered as an evaluation tool for investigating emotional experience. In this study we examined whether design students and non-design students have similar criteria in evaluating these mood boards. The results showed that the inter-rater reliability among all participants were considerably high, which suggested that mood boards are potential to be used as an evaluation tool for research on emotion. © 2014 Springer International Publishing Switzerland.

    Original languageEnglish
    Title of host publication Design, User Experience, and Usability. User Experience Design Practice : Third International Conference, DUXU 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014, Proceedings
    EditorsA. Marcus
    Place of PublicationBerlin
    Number of pages12
    ISBN (Print)978-3-319-07638-6
    Publication statusPublished - 2014
    Event3rd International Conference on Design, User Experience, and Usability (DUXU 2014), - Heraklion, Crete, Greece
    Duration: 22 Jun 201427 Jun 2014
    Conference number: 3

    Publication series

    NameLecture Notes in Computer Science
    ISSN (Print)0302-9743
    ISSN (Electronic)1611-3349


    Conference3rd International Conference on Design, User Experience, and Usability (DUXU 2014),
    Abbreviated titleDUXU 2014
    CityHeraklion, Crete
    OtherHeld as part of HCI International 2014


    • emotion
    • evaluation tool
    • mood boards
    • user experience


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