Marketing in emerging markets

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Original languageEnglish
Title of host publicationPresentation of the European Marketing Academy Conference (38th EMAC) Doctoral Colloquium, 26-29 May 2009, Nantes, France
Publication statusPublished - 2009

Cite this

Raassens, N. (2009). Marketing in emerging markets. In Presentation of the European Marketing Academy Conference (38th EMAC) Doctoral Colloquium, 26-29 May 2009, Nantes, France