Innovating and collaborating in a global market place

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Original language	English
Title of host publication	Proceedings XXV Congreso Nacional de Marketing, September 18-20, 2013, Barcelona, Spain
Place of Publication	Barcelona, Spain
Publication status	Published - 2013
Event	conference; XXV Congreso Nacional de Marketing - Duration: 1 Jan 2013 → …

Conference	conference; XXV Congreso Nacional de Marketing
Period	1/01/13 → …
Other	XXV Congreso Nacional de Marketing

Access to Document

@inproceedings{9331efe1ac314e4dbb65e83c3819d622,

title = "Innovating and collaborating in a global market place",

author = "M. Moreno and J.L. Munuera and E.J. Nijssen",

year = "2013",

language = "English",

booktitle = "Proceedings XXV Congreso Nacional de Marketing, September 18-20, 2013, Barcelona, Spain",

note = "conference; XXV Congreso Nacional de Marketing ; Conference date: 01-01-2013",

}