Original language | English |
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Pages (from-to) | 135-144 |
Number of pages | 9 |
Journal | Journal of Retailing and Consumer Services |
Volume | 10 |
Issue number | 3 |
DOIs | |
Publication status | Published - 2003 |
Identifying puchase-history sensitive shopper segments using scanner panel data and sequence alignment methods
C.H. Joh, H.J.P. Timmermans, P.T.L. Popkowski Leszczyc
Research output: Contribution to journal › Article › Academic › peer-review
15
Citations
(Scopus)