How do managers from a business-to-business company look to industrial design?

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	Proceedings of the 18th International Product Development Management Conference, June 6-7, 2011, Delft, the Netherlands
Place of Publication	Brussels
Publisher	EIASM
Publication status	Published - 2011

Cite this

@inproceedings{d5c9d80e8dc442b28ddbae8c209e50fe,

title = "How do managers from a business-to-business company look to industrial design?",

author = "A. Valencia and O. Person and Dirk Snelders",

year = "2011",

language = "English",

booktitle = "Proceedings of the 18th International Product Development Management Conference, June 6-7, 2011, Delft, the Netherlands",

publisher = "EIASM",

}

How do managers from a business-to-business company look to industrial design? / Valencia, A.; Person, O.; Snelders, Dirk.
Proceedings of the 18th International Product Development Management Conference, June 6-7, 2011, Delft, the Netherlands. Brussels: EIASM, 2011.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review