Get fat fast - surviving NPD projects

K.E. Oorschot, van, H.A. Akkermans, K. Sengupta, L.N. Wassenhove, van

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademic

Original languageEnglish
Title of host publicationProceedings of the 16th International Product Development Management Conference, June 7-9, 2009
Place of PublicationEnschede
Publication statusPublished - 2009
Event16th International Product Development Management Conference (IPDMC 2009), June 7-9, 2009, Twente, The Netherlands: Managing dualities in the innovation journey - Conference hotel “De Drienerburght”, at the University of Twente, Enschede, Netherlands
Duration: 7 Jun 20099 Jun 2009
http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=602

Conference

Conference16th International Product Development Management Conference (IPDMC 2009), June 7-9, 2009, Twente, The Netherlands
CountryNetherlands
CityEnschede
Period7/06/099/06/09
Internet address

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