Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

LanguageEnglish
Title of host publication2019 IEEE International Conference on Fuzzy Systems
PublisherInstitute of Electrical and Electronics Engineers (IEEE)
StateAccepted/In press - 2019
EventIEEE International Conference on Fuzzy Systems 2019 -
Duration: 23 Jun 201926 Jun 2019
http://sites.ieee.org/fuzzieee-2019/

Conference

ConferenceIEEE International Conference on Fuzzy Systems 2019
Abbreviated titleFUZZ-IEEEE 2019
Period23/06/1926/06/19
Internet address

Cite this

Rhuggenaath, J., Akcay, A., Zhang, Y., & Kaymak, U. (Accepted/In press). Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions. In 2019 IEEE International Conference on Fuzzy Systems Institute of Electrical and Electronics Engineers (IEEE).
Rhuggenaath, Jason ; Akcay, Alp ; Zhang, Yingqian ; Kaymak, Uzay. / Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions. 2019 IEEE International Conference on Fuzzy Systems. Institute of Electrical and Electronics Engineers (IEEE), 2019.
@inproceedings{2cc26ea62a5a405fb9836490c957a5c4,
title = "Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions",
author = "Jason Rhuggenaath and Alp Akcay and Yingqian Zhang and Uzay Kaymak",
year = "2019",
language = "English",
booktitle = "2019 IEEE International Conference on Fuzzy Systems",
publisher = "Institute of Electrical and Electronics Engineers (IEEE)",
address = "United States",

}

Rhuggenaath, J, Akcay, A, Zhang, Y & Kaymak, U 2019, Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions. in 2019 IEEE International Conference on Fuzzy Systems. Institute of Electrical and Electronics Engineers (IEEE), IEEE International Conference on Fuzzy Systems 2019, 23/06/19.

Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions. / Rhuggenaath, Jason; Akcay, Alp; Zhang, Yingqian; Kaymak, Uzay.

2019 IEEE International Conference on Fuzzy Systems. Institute of Electrical and Electronics Engineers (IEEE), 2019.

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

TY - GEN

T1 - Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions

AU - Rhuggenaath,Jason

AU - Akcay,Alp

AU - Zhang,Yingqian

AU - Kaymak,Uzay

PY - 2019

Y1 - 2019

M3 - Conference contribution

BT - 2019 IEEE International Conference on Fuzzy Systems

PB - Institute of Electrical and Electronics Engineers (IEEE)

ER -

Rhuggenaath J, Akcay A, Zhang Y, Kaymak U. Fuzzy logic based pricing combined with adaptive search for reserve price optimization in online ad auctions. In 2019 IEEE International Conference on Fuzzy Systems. Institute of Electrical and Electronics Engineers (IEEE). 2019.