Abstract
Consumerelectronics is a highly dynamic and competitive industry. Continuous influx of new technology, whilst creating huge opportunities fornew product-market combinations, leads to high levels of uncertainty about if/how/when users will adopt the outcome. Accordingly, the increased benefits of utilizing real field data to ensure user-perceived qualityand reliabilityof products are recognized. Our investigations in a multinational consumerelectronics company revealed room for improvement in their systems for more efficient and effiective collection of field data, to better handle the repercussions of current market trends. Specifically aimed at understanding causes of unexpected user-product interactions through analysis of field data, we propose an improved scheme of failure classes to capture such information via data collection systems. This scheme is intended as a meaningful, modular, unambiguous, generic, and practicable way of categorizing reported field issues.
| Original language | English |
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| Title of host publication | Proceedings of the 14th International Product Development Management Conference, Porto, Portugal |
| Place of Publication | Porto, Portugal |
| Publisher | EIASM |
| Pages | 657-668 |
| Publication status | Published - 2007 |
| Event | 14th International Product Development Management Conference, June 10-12, 2007, Porto, Portugal - Porto, Portugal Duration: 10 Jun 2007 → 12 Jun 2007 http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=504 |
Conference
| Conference | 14th International Product Development Management Conference, June 10-12, 2007, Porto, Portugal |
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| Country/Territory | Portugal |
| City | Porto |
| Period | 10/06/07 → 12/06/07 |
| Internet address |