Exploring purchasing involvement in product development

J.Y.F. Wynstra, M.C.D.P. Weggeman, A.J. Weele, van

Research output: Contribution to journalArticleAcademicpeer-review

104 Citations (Scopus)
1 Downloads (Pure)


With increasing outsourcing and the growing importance of product innovation as a means for creating competitive advantage, the integration of purchasing and product development processes has become a key issue for many firms. Although, consequently, the integration of purchasing and suppliers in product development has attracted growing attention from practitioners and researchers, most research on the topic remains limited to the context of single development projects. The integration with long-term issues such as technological alignment between supplier and manufacturer is often neglected. This limited conception and the lack of a coherent definition of what purchasing integration in product involvement is form a major impediment to the advancement of knowledge in this field. Therefore, this article develops a framework encompassing various activities across different management levels, which embody the alignment and integration of purchasing and product development processes.
Original languageEnglish
Pages (from-to)69-83
Number of pages15
JournalIndustrial Marketing Management
Issue number1
Publication statusPublished - 2003


Dive into the research topics of 'Exploring purchasing involvement in product development'. Together they form a unique fingerprint.

Cite this