Explaining the design & styling of future products

Wouter Eggink, Angèle Reinders

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

3 Citations (Scopus)
10 Downloads (Pure)

Abstract

In many industries technological innovation is the most important driver of competitive success. Within our master curriculum Industrial Design Engineering, we therefore implemented a course that is dedicated to the development of innovative technology. This course, called "Sources of Innovation", provides insight in innovation processes regarding emerging technologies. One of the methods provided is Innovative Design & Styling. The shaping of innovative products is complicated, because the intended new objects have no real 'predecessor' in their existence. On the other hand, design and styling have a major influence on the perception and acceptance of such innovative product concepts. To support the complex process, a special workshop was developed, based on three principles supporting this task: The communication function of design, the balance between novelty and typicality (aka. the MAYA principle: most advanced, yet acceptable), and the proper application of metaphors.

Original languageEnglish
Title of host publicationProceedings of the 15th International Conference on Engineering and Product Design Education
Subtitle of host publicationDesign Education - Growing Our Future, EPDE 2013
Place of PublicationGlasgow
PublisherDesign Society
Pages382-387
Number of pages6
ISBN (Print)9781904670421
Publication statusPublished - 1 Dec 2013
Externally publishedYes
Event15th International Conference on Engineering and Product Design Education: Design Education - Growing Our Future, EPDE 2013 - Dublin, Ireland
Duration: 5 Sep 20136 Sep 2013

Conference

Conference15th International Conference on Engineering and Product Design Education: Design Education - Growing Our Future, EPDE 2013
Country/TerritoryIreland
CityDublin
Period5/09/136/09/13

Keywords

  • Aesthetics
  • Design education
  • Future
  • Innovation methods
  • Technology

Fingerprint

Dive into the research topics of 'Explaining the design & styling of future products'. Together they form a unique fingerprint.

Cite this