Establishing fairness and minimizing blackout periods in broadcast based vehicle to vehicle communication using application-level phase adjustments

A method for a station to periodically broadcast messages over a wireless channel to communicate to multiple other stations who transmit on the same channel, the station becomes ready to broadcast at successive message activation times, at a message activation time the station performing a Multiple Access mechanism (930) to resolve channel access competition and the station subsequently starting transmission of a message, wherein at least two successive message activation times differ a random time interval.