Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model

S. Mullick; Nicolas  Glady

Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model

S. Mullick, Nicolas Glady

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014
Subtitle of host publication	Leveraging New Technologies to Create Value
Editors	R. Hamilton, A. Sa Vinhas
Place of Publication	Chicago
Publisher	American Marketing Association
Pages	263-264
ISBN (Print)	978-1-63439-884-8
Publication status	Published - 2014
Externally published	Yes
Event	2014 A Summer Educators’ Conference, August 1-3, 2014, San Francisco, California : Leveraging New Technologies to Create Value - San Francisco, United States Duration: 1 Aug 2014 → 3 Aug 2014

Publication series

Name	AMA Educators Proceedings
Publisher	American Marketing Association
Volume	25

Conference

Conference	2014 A Summer Educators’ Conference, August 1-3, 2014, San Francisco, California
Abbreviated title	AMA 2014
Country/Territory	United States
City	San Francisco
Period	1/08/14 → 3/08/14

Cite this

Mullick, S., & Glady, N. (2014). Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model. In R. Hamilton, & A. Sa Vinhas (Eds.), AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014: Leveraging New Technologies to Create Value (pp. 263-264). (AMA Educators Proceedings; Vol. 25). American Marketing Association.

Mullick, S. ; Glady, Nicolas. / Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model. AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014: Leveraging New Technologies to Create Value. editor / R. Hamilton ; A. Sa Vinhas. Chicago : American Marketing Association, 2014. pp. 263-264 (AMA Educators Proceedings).

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title = "Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model",

author = "S. Mullick and Nicolas Glady",

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publisher = "American Marketing Association",

pages = "263--264",

editor = "R. Hamilton and {Sa Vinhas}, A.",

booktitle = "AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014",

address = "United States",

note = "2014 A Summer Educators{\textquoteright} Conference, August 1-3, 2014, San Francisco, California : Leveraging New Technologies to Create Value, AMA 2014 ; Conference date: 01-08-2014 Through 03-08-2014",

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Mullick, S & Glady, N 2014, Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model. in R Hamilton & A Sa Vinhas (eds), AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014: Leveraging New Technologies to Create Value. AMA Educators Proceedings, vol. 25, American Marketing Association, Chicago, pp. 263-264, 2014 A Summer Educators’ Conference, August 1-3, 2014, San Francisco, California , San Francisco, United States, 1/08/14.

Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model. / Mullick, S.; Glady, Nicolas.
AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014: Leveraging New Technologies to Create Value. ed. / R. Hamilton; A. Sa Vinhas. Chicago: American Marketing Association, 2014. p. 263-264 (AMA Educators Proceedings; Vol. 25).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

TY - GEN

T1 - Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model

AU - Mullick, S.

AU - Glady, Nicolas

PY - 2014

Y1 - 2014

M3 - Conference contribution

SN - 978-1-63439-884-8

T3 - AMA Educators Proceedings

SP - 263

EP - 264

BT - AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014

A2 - Hamilton, R.

A2 - Sa Vinhas, A.

PB - American Marketing Association

CY - Chicago

T2 - 2014 A Summer Educators’ Conference, August 1-3, 2014, San Francisco, California

Y2 - 1 August 2014 through 3 August 2014

ER -

Mullick S, Glady N. Dynamic pricing of seasonal goods : an empirical investigation into optimal price paths using a flexible dynamic hierarchical model. In Hamilton R, Sa Vinhas A, editors, AMA Summer Educators'Conference 2014, San Francisco, California, 1-3 August 2014: Leveraging New Technologies to Create Value. Chicago: American Marketing Association. 2014. p. 263-264. (AMA Educators Proceedings).