Does innovativeness moderate the relationship between cross-functional integration and product performance?

X.M. Song, J. Xie

Research output: Contribution to journal › Article › Academic › peer-review

135 Citations (Scopus)

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Original language	English
Pages (from-to)	61-89
Journal	Journal of International Marketing
Volume	8
Issue number	4
DOIs	https://doi.org/10.1509/jimk.8.4.61.19796
Publication status	Published - 2000

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@article{1aac921d32354b3ab50630043cb0211b,

title = "Does innovativeness moderate the relationship between cross-functional integration and product performance?",

author = "X.M. Song and J. Xie",

year = "2000",

doi = "10.1509/jimk.8.4.61.19796",

language = "English",

volume = "8",

pages = "61--89",

journal = "Journal of International Marketing",

issn = "1069-031X",