Disruptive innovation and entrepreneurial firms in the sheet music industry

A. Van Boxstael, Fredrik Hacklin, Marc Gruber

Research output: Contribution to journalConference articlepeer-review


The question of how entrepreneurial firms manage their disruptive innovation is very interesting from an entrepreneurship perspective, yet maybe even provocative in light of extraordinary stories of the “Airbnbs” and “Ubers” of the world. Current disruptive theories suggest that disruptors are eventually able to better address consumer needs. With a comparative case study analysis presented in this article, we present a theoretical model that shows how entrepreneurial firms are a conduit by which founding teams with disruptive beliefs ambition to re-design entirely new consumer experiences. We researched the learning paths along which entrepreneurial firms make sense of the consumer needs in a context of digital change. Our entrepreneurial firms diverged in their perspectives: ranging from continuing serving present needs to re-shaping entire consumer experiences by an endeavour of building a community of users, developers and linkages to other software companies and music companies. Our finding opens up new debates about the nature of disruption and wonders to which extent this is a process managed by a new entrant alone or one in which more multilateral conditions are at play.
Original languageEnglish
Number of pages1
JournalAcademy of Management Proceedings
Issue number1
Publication statusPublished - 14 Aug 2018
Event78th Annual Meeting of the Academy of Management, AOM 2018 - Chicago, United States
Duration: 10 Aug 201814 Aug 2018
Conference number: 78


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