Customer Behavior in the B2B Subscription Economy

Research output: Thesis › Phd Thesis 1 (Research TU/e / Graduation TU/e)

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Original language	English
Qualification	Doctor of Philosophy
Awarding Institution	Industrial Engineering and Innovation Sciences
Supervisors/Advisors	Langerak, Fred, Promotor van Woensel, Tom, Promotor Gelper, Sarah E.C., Copromotor
Award date	23 Jun 2023
Place of Publication	Eindhoven
Publisher	Eindhoven University of Technology
Print ISBNs	978-90-386-5770-7
Publication status	Published - 23 Jun 2023

Proefschrift. - Embargo. - pdf open access 23-6-2025

Cite this

@phdthesis{edde12aa1f5440c9aa8fc0b5cc0b9f8c,

title = "Customer Behavior in the B2B Subscription Economy",

author = "Baris Kocaman",

note = "Proefschrift. - Embargo. - pdf open access 23-6-2025",

year = "2023",

month = jun,

day = "23",

language = "English",

isbn = "978-90-386-5770-7",

publisher = "Eindhoven University of Technology",

type = "Phd Thesis 1 (Research TU/e / Graduation TU/e)",

school = "Industrial Engineering and Innovation Sciences",

}