Antecendents of computer acceptance behavior in a service context: empirical findings

J.J.L. Schepers; M.G.M. Wetzels; A. Lindgreen; J.C. Ruyter, de

Antecendents of computer acceptance behavior in a service context: empirical findings

J.J.L. Schepers, M.G.M. Wetzels, A. Lindgreen, J.C. Ruyter, de

Innovation Technology Entrepreneurship & Marketing

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	Proceedings of the 34th European Marketing Academy Conference
Place of Publication	Milan, Italy
Publisher	Bocconi University
Publication status	Published - 2005
Event	34th Annual Conference of the European Marketing Academy (EMAC 2005), 24-27 May 2005, Milan, Italy: Rejuvenating Marketing: Contamination, innovation, integration - Bocconi University, Milan, Italy Duration: 24 May 2005 → 27 May 2005

Conference

Conference	34th Annual Conference of the European Marketing Academy (EMAC 2005), 24-27 May 2005, Milan, Italy
Abbreviated title	EMAC 2005
Country/Territory	Italy
City	Milan
Period	24/05/05 → 27/05/05

Cite this

@inproceedings{ece8566017bd47f0b21542f281a66601,

title = "Antecendents of computer acceptance behavior in a service context: empirical findings",

author = "J.J.L. Schepers and M.G.M. Wetzels and A. Lindgreen and {Ruyter, de}, J.C.",

year = "2005",

language = "English",

booktitle = "Proceedings of the 34th European Marketing Academy Conference",

publisher = "Bocconi University",

note = "34th Annual Conference of the European Marketing Academy (EMAC 2005), 24-27 May 2005, Milan, Italy : Rejuvenating Marketing: Contamination, innovation, integration, EMAC 2005 ; Conference date: 24-05-2005 Through 27-05-2005",

}

Schepers, JJL, Wetzels, MGM, Lindgreen, A & Ruyter, de, JC 2005, Antecendents of computer acceptance behavior in a service context: empirical findings. in Proceedings of the 34th European Marketing Academy Conference. Bocconi University, Milan, Italy, 34th Annual Conference of the European Marketing Academy (EMAC 2005), 24-27 May 2005, Milan, Italy, Milan, Italy, 24/05/05.

TY - GEN

T1 - Antecendents of computer acceptance behavior in a service context: empirical findings

AU - Schepers, J.J.L.

AU - Wetzels, M.G.M.

AU - Lindgreen, A.

AU - Ruyter, de, J.C.

PY - 2005

Y1 - 2005

M3 - Conference contribution

BT - Proceedings of the 34th European Marketing Academy Conference

PB - Bocconi University

CY - Milan, Italy

T2 - 34th Annual Conference of the European Marketing Academy (EMAC 2005), 24-27 May 2005, Milan, Italy

Y2 - 24 May 2005 through 27 May 2005

ER -