An Upbeat Crowd: Fast In-store Music Alleviates Negative Effects of High Social Density on Customers' Spending

Research output: Contribution to journalArticleAcademicpeer-review

65 Citations (Scopus)
Original languageEnglish
Pages (from-to)541-549
JournalJournal of Retailing
Volume93
Issue number4
DOIs
Publication statusPublished - Dec 2017

Keywords

  • In-store music
  • Social density
  • Crowding
  • Retailing
  • Field experiment

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