Adoption of E-services

J.C. Ruyter, de, M.G.M. Wetzels, M. Kleijnen

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademic

Original languageEnglish
Title of host publicationConference proceedings of the American marketing association
Place of PublicationArgentina
PublisherAmerican Marketing Association (AMA)
Publication statusPublished - 2000
EventConference American Marketing Association - Buenos Aires, Argentina
Duration: 1 Jun 2000 → …


ConferenceConference American Marketing Association
CityBuenos Aires
Period1/06/00 → …

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