A System Dynamics Model of Standards Competition

George Papachristos (Corresponding author), Geerten van de Kaa

Research output: Contribution to journalArticleAcademicpeer-review

Abstract

Standards competition is a complicated process influenced by a large number of factors and mechanisms. This article develops a simulation model that draws on current theory of standards competition dynamics and represents the interplay of strategic factors that firms can use to gain a competitive advantage. The model is used to reproduce four published cases of standards competition and explore alternative outcomes. Simulation results align with the published cases and show that the competition outcome arises from the systemic effect of all the factors identified in the original studies. Further simulation tests explore under which conditions competition outcomes could have been different. The
model, thus, provides a basis for further theoretical and empirical work on strategic aspects of standards competition in the respective industries of the cases.
Original languageEnglish
Pages (from-to)1-15
JournalIEEE Transactions on Engineering Management
Early online date22 May 2020
DOIs
Publication statusPublished - 22 May 2020

Keywords

  • Competition
  • Simulation
  • Stakeholders
  • Standards
  • Stress
  • System dynamics
  • Timing
  • Uncertainty
  • dominant designs
  • platforms
  • retroduction
  • standards
  • system dynamics

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