A stated choice model of sequential mode and destination choice behaviour for shopping trips

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Abstract

Stated preference and choice models currently used in urban planning are focused on predicting single choices. In this paper the intention is to extend these modelling approaches to the case of sequential choice behaviour. Design strategies and model specifications that allow one to predict sequential choice are discussed. The approach is illustrated in a study of sequential mode and destination choice behaviour for shopping trips. The research findings suggest that the proposed approach may be a valuable extension of currently available stated preference and choice methods to analyse more complex forms of decisionmaking.
Original languageEnglish
Pages (from-to)173-184
Number of pages12
JournalEnvironment and Planning A
Volume28
Issue number1
DOIs
Publication statusPublished - 1996

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