A preliminary design and implementation of location-based mobile advertising schemes with plot placement animation over the cyber-physical system

R. Lee, A. Chen, C. Chiang, Y. Chen, C. Liu

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

1 Citation (Scopus)
4 Downloads (Pure)

Abstract

Recent advances in wireless communications, mobile connectivity, and cloud computing have paved a way for all the devices and applications of Internet of Things (IoT), within which information from all related perspectives is closely monitored and synchronized between physical facilities, such as transportation carriers and the cyber computational space. Smartphone and tablets have developed into popular devices with the proper permission from the message recipients for reading and watching many forms of mobile advertisement. Advertisers endeavor to attract their target customers by fully presenting their ads fluently. While 2D Animation has been a category of completely mature art forms, there is broad space for collaborative utilization on both commercial and artistic value. The animated film possesses excellent cost-performance ratio to be produced, broadcasted and decoded adaptively in various transmission and display media especially when it comes to real-time and personal-profiled plot placement marketing along with geo-information technologies. A cyber-physical system (CPS) framework for mobile advertising with location-based plot placement 2D animation has been derived and yet to be implemented and deployed. In this work, we derived the flowcharts and experience use case. A high-level operational architecture is then designed. Based on user experience theories, the marketing plans for plot placement are proposed and examined. With the high global penetration of mobile devices and the prosperous development of IoT solutions, the schemes of internet marketing are to be highly cross-fielded and plot placement 2D animation CPS will surely play a very important role.
Original languageEnglish
Title of host publicationInternational Conference on Networking and Network Applications (NaNA2016), 23-25 July 2016, Hakodate, Japan
Place of PublicationPiscataway
PublisherInstitute of Electrical and Electronics Engineers
Pages196-201
ISBN (Electronic)978-1-4673-9803-9
ISBN (Print)978-1-4673-9804-6
DOIs
Publication statusPublished - Jul 2016
Externally publishedYes
Event2016 International Conference on Networking and Network Applications (NaNA2016) - Hakodate, Japan
Duration: 23 Jul 201625 Jul 2016
http://allconferencecfpalerts.com/cfp/view.php?eno=2843

Conference

Conference2016 International Conference on Networking and Network Applications (NaNA2016)
Abbreviated titleNaNa2016
CountryJapan
CityHakodate
Period23/07/1625/07/16
Internet address

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