A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective

A. Jong, de, J.C. Ruyter, de, M.G.M. Wetzels

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Original languageEnglish
Title of host publicationProceedings of the INFORMS Marketing Science Conference 2005
Place of PublicationAtlanta
PublisherGoizueta Business school, Emory University
Publication statusPublished - 2005
Eventconference; INFORMS Marketing Science Conference 2005; 2005-06-16; 2006-06-18 -
Duration: 16 Jun 200518 Jun 2006

Conference

Conferenceconference; INFORMS Marketing Science Conference 2005; 2005-06-16; 2006-06-18
Period16/06/0518/06/06
OtherINFORMS Marketing Science Conference 2005

Cite this

Jong, de, A., Ruyter, de, J. C., & Wetzels, M. G. M. (2005). A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective. In Proceedings of the INFORMS Marketing Science Conference 2005 Atlanta: Goizueta Business school, Emory University.
Jong, de, A. ; Ruyter, de, J.C. ; Wetzels, M.G.M. / A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective. Proceedings of the INFORMS Marketing Science Conference 2005. Atlanta : Goizueta Business school, Emory University, 2005.
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title = "A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective",
author = "{Jong, de}, A. and {Ruyter, de}, J.C. and M.G.M. Wetzels",
year = "2005",
language = "English",
booktitle = "Proceedings of the INFORMS Marketing Science Conference 2005",
publisher = "Goizueta Business school, Emory University",

}

Jong, de, A, Ruyter, de, JC & Wetzels, MGM 2005, A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective. in Proceedings of the INFORMS Marketing Science Conference 2005. Goizueta Business school, Emory University, Atlanta, conference; INFORMS Marketing Science Conference 2005; 2005-06-16; 2006-06-18, 16/06/05.

A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective. / Jong, de, A.; Ruyter, de, J.C.; Wetzels, M.G.M.

Proceedings of the INFORMS Marketing Science Conference 2005. Atlanta : Goizueta Business school, Emory University, 2005.

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

TY - GEN

T1 - A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective

AU - Jong, de, A.

AU - Ruyter, de, J.C.

AU - Wetzels, M.G.M.

PY - 2005

Y1 - 2005

M3 - Conference contribution

BT - Proceedings of the INFORMS Marketing Science Conference 2005

PB - Goizueta Business school, Emory University

CY - Atlanta

ER -

Jong, de A, Ruyter, de JC, Wetzels MGM. A cross-national assessment of the satisfaction-loyalty relationship: A customer delight perspective. In Proceedings of the INFORMS Marketing Science Conference 2005. Atlanta: Goizueta Business school, Emory University. 2005