Projects per year
Personal profile
Quote
“Retailers offer an ever increasing variety of products. It will remain a challenge to do this in a cost-effective and sustainable way. By developing new concepts and algorithms, I hope that they can sell more and waste less at the same time.”
Research profile
Rob Broekmeulen is an Assistant Professor at the department of Operations, Planning, Accounting and Control, Eindhoven University of Technology (TU/e). Rob’s research interests cover all aspects of operations management in retail supply chains, with a focus on perishable goods. Areas of expertise include retail operations management, food production and inventory control, and warehouse management.
Examples of interesting new concepts are the use of excess shelf space to smooth the workload in the retail supply chain and the Estimated Withdrawal & Aging (EWA) inventory control policy for perishables. Excess shelf space in a store allows advancing orders, such that the capacity needed for transportation and handling is reduced. The EWA policy makes it possible to order right quantities at the right time to achieve the target service level with the lowest amount of waste.
Academic background
Rob Broekmeulen graduated as a biotechnology engineer in 1986 at Wageningen University. After his graduation, he worked as an Assistant Professor at Wageningen University’s Department of Mathematics for four years. Subsequently, he worked as senior researcher at the Agrotechnological Research Institute until 1997. At this institute, he worked on new concepts for the supply chains for vegetables and fruits. He received his PhD for research on distribution centers for perishables. His background in microbiology, physiology and genetics gives him a good understanding of the quality issues of food. This knowledge helps in analyzing and designing better supply chains for food.
In addition to his work at TU/e, Rob also teaches Demand & Supply Chain Management (DSCM) at Erasmus University Rotterdam.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Projects
- 1 Active
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LWV19176 PorQSAT(Pork Quality and Safety Assessment Tools)
Broekmeulen, R. A. C. M., Broekmeulen, R. A. C. M. & van Donselaar, K. H.
1/02/20 → 31/12/23
Project: Research direct
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Decision support for selecting the optimal product unpacking location in a retail supply chain
Broekmeulen, R. A. C. M., Sternbeck, M., van Donselaar, K. H. & Kuhn, H., 16 May 2017, In: European Journal of Operational Research. 259, 1, p. 84–99 16 p.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile14 Citations (Scopus)183 Downloads (Pure) -
Determination of safety stocks in a lost sales inventory system with periodic review, positive lead-time, lot-sizing and a target fill rate
Donselaar, van, K. H. & Broekmeulen, R. A. C. M., 2013, In: International Journal of Production Economics. 143, 2, p. 440-448Research output: Contribution to journal › Article › Academic › peer-review
28 Citations (Scopus)24 Downloads (Pure) -
Approximations for the relative outdating of perishable products by combining stochastic modeling, simulation and regression modeling
Donselaar, van, K. H. & Broekmeulen, R. A. C. M., 2012, In: International Journal of Production Economics. 40, 2, p. 660-669 10 p.Research output: Contribution to journal › Article › Academic › peer-review
34 Citations (Scopus)18 Downloads (Pure) -
Ordering behavior in retail stores and implications for automated replenishment
Donselaar, van, K. H., Gaur, V., Woensel, van, T., Broekmeulen, R. A. C. M. & Fransoo, J. C., 2010, In: Management Science. 56, 5, p. 766-784 19 p.Research output: Contribution to journal › Article › Academic › peer-review
102 Citations (Scopus)15 Downloads (Pure) -
A heuristic to manage perishable inventory with batch ordering, positive lead-times, and time-varying demand
Broekmeulen, R. A. C. M. & Donselaar, van, K. H., 2009, In: Computers & Operations Research. 36, 11, p. 3013-3018 6 p.Research output: Contribution to journal › Article › Academic › peer-review
115 Citations (Scopus)30 Downloads (Pure)
Prizes
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Valorisation award 2020 IEIS
van Donselaar, Karel H. (Recipient) & Broekmeulen, Rob A.C.M. (Recipient), 19 Dec 2019
Prize: TU/e › Fellow › Scientific
Activities
- 1 Workshop, seminar, course or exhibition
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3rd EURO Group Meeting on Retail Operations
K.H. van Donselaar (Organiser) & R.A.C.M. Broekmeulen (Organiser)
23 May 2018 → 25 May 2018Activity: Participating in or organising an event types › Workshop, seminar, course or exhibition › Scientific
Courses
Press / Media
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Warehouse or store? Picking the wrong place to unpack can cost you
22/10/19
1 item of Media coverage
Press/Media: Expert Comment
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ECR Community Sell More, Waste Less Working Group Announces Dublin Meeting 14 August
Karel H. van Donselaar & Rob A.C.M. Broekmeulen
14/08/19
2 items of Media coverage
Press/Media: Expert Comment
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Just Days Left To Register For 'Sell More, Waste Less' Workshop In Hamburg 17 May
Karel H. van Donselaar & Rob A.C.M. Broekmeulen
17/05/18
1 item of Media coverage
Press/Media: Expert Comment
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Just Days Left To Register For 'Sell More, Waste Less' Workshop In Hamburg
Karel H. van Donselaar & Rob A.C.M. Broekmeulen
17/05/18
1 item of Media coverage
Press/Media: Expert Comment
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ECR Community Shrinkage & OSA Group Announces Hamburg Workshop
Karel H. van Donselaar & Rob A.C.M. Broekmeulen
27/03/18
1 item of Media coverage
Press/Media: Expert Comment