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Personal profile


“Optimizing business processes is not sufficient; we also need to innovate. That is how we adapt to change.”  

Research profile

Oktay Turetken is an Associate Professor in the Department of Industrial Engineering & Innovation Sciences at Eindhoven University of Technology (TU/e). His research interest centers around the topic of ‘business model engineering’ in an information systems/business process management (BPM) context, with special focus on the operational design and implementation of service-dominant business models using BPM methods and tools, and the organizational capabilities related to the strategic, people and cultural factors (i.e. soft factors of BPM) that influence an organization’s ability to redesign and manage business and process models. Current research projects focus on Business Model Engineering, Maturity Models in Business Process Management, Digital Transformation/Innovation.

Academic background

Oktay Turetken obtained his PhD in Information Systems from Middle East Technical University (METU), Turkey. From 2008 until late 2012, he worked as a research fellow in the European Research Institute in Service Science at Tilburg University, where he participated in EU funded FP7 research projects on service science and business process management. From 2005 to 2008, he worked as a software and business process improvement consultant in industry. Between 1999 and 2008, he participated in and led a number of projects dealing with software process improvement, enterprise resource planning system implementation, large-scale software intensive system specification and acquisition, and project & portfolio management system implementation. In 2007 and 2008, he was also an adjunct lecturer in the Software Management master program at METU.  

Since 2014, he has led and worked in several projects in the mobility and C-ITS domain. He is a regular contributor to journals such as Business & Information Systems Engineering, Information and Software Technology, and Journal of Software: Evolution and Process. 

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Projects 2017 2020

Accelerating C-ITS Mobility Innovation and depLoyment in Europe

Grefen, P., Jansen, R., Jansen, R., Türetken, O., Türetken, O., Adali, E. & van der Avoird, M.


Project: Research direct

Research Output 2004 2019

  • 352 Citations
  • 32 Conference contribution
  • 16 Article
  • 6 Report
  • 3 Paper
Open Access
Information technology
Open Access

Achieving business process agility through service engineering in extended business networks

Grefen, P. W. P. J. & Türetken, O., 2 Apr 2018, In : BPTrends. April 2018, 12 p.

Research output: Contribution to journalArticleProfessional

Open Access

A method for operationalizing service-dominant business models into conceptual process models

Suratno, B., Ozkan, B., Turetken, O. & Grefen, P., 1 Jan 2018, Business Modeling and Software Design - 8th International Symposium, BMSD 2018, Proceedings. Shishkov, B. (ed.). Cham: Springer, p. 133-148 16 p. (Lecture Notes in Business Information Processing; vol. 319)

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Business Model
Conceptual Model
Process Model
Information Systems
1 Citations

A reference framework for advanced flexible information systems

Grefen, P., Eshuis, R., Turetken, O. & Vanderfeesten, I., 1 Jan 2018, Advanced Information Systems Engineering Workshops - CAiSE 2018 International Workshops, Proceedings. Matulevičius, R. & Dijkman, R. (eds.). Berlin: Springer, p. 253-264 12 p. (Lecture Notes in Business Information Processing; vol. 316)

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Information Systems
Information systems
Mass Customization
Supply chains

Activities 2013 2018

C-ITS Services: A Survey on the User Perspective

Oktay Türetken (Speaker)
20 Feb 2018

Activity: Talk or presentation typesInvited talkProfessional

Bundling C-ITS (Cooperative-Intelligent Transport Systems) Services

Oktay Türetken (Speaker)
18 May 2018

Activity: Talk or presentation typesInvited talkProfessional

Designing Service-Dominant Business Models in the Mobility Domain: The C-MobILE Experience

Oktay Türetken (Speaker)
12 Feb 2018

Activity: Talk or presentation typesInvited talkProfessional

44th Euromicro Conference on Software Engineering and Advanced Applications, SEAA 2018

Oktay Türetken (Organiser)
29 Aug 2018

Activity: Participating in or organising an event typesConferenceScientific

Design of Service-Dominant Business Models for the Cross-border Traveler via MyCorridor Platform

Oktay Türetken (Consultant)
16 Nov 2018

Activity: Consultancy typesConsultancyProfessional


Bachelor thesis

1/09/13 → …


Business process management

1/09/05 → …


Healthcare business networks



Student theses

A fuzzy maturity model for care pathways

Author: Schriek, M., 30 Sep 2015

Supervisor: Kaymak, U. (Supervisor 1) & Türetken, O. (Supervisor 2)

Student thesis: Master


Agile enterprise information system implementation: evaluating the applicability of agile practices in enterprise information system implementation projects : a case study

Author: van Eldijk, J., 31 Aug 2017

Supervisor: Türetken, O. (Supervisor 1) & Stegeman, J. (External person) (External coach)

Student thesis: Master


Analysis and improvement of process models with respect to key performance indicators: a debt collection case study

Author: Syring, A., 28 May 2018

Supervisor: de Leoni, M. (Supervisor 1), Schouten, M. (External person) (External coach), Duivesteijn, W. (Supervisor 2) & Türetken, O. (Supervisor 2)

Student thesis: Master


A patient-centeredness maturity model for healthcare organizations

Author: Sanders, V., 16 Dec 2016

Supervisor: Türetken, O. (Supervisor 1) & Van Gorp, P. (Supervisor 2)

Student thesis: Master


Application and evaluation of the BASE/X framework in the healthcare domain

Author: Vangangelt, Z., 30 Apr 2016

Supervisor: Vanderfeesten, I. (Supervisor 1) & Türetken, O. (Supervisor 2)

Student thesis: Master