If you made any changes in Pure these will be visible here soon.

Personal profile


The best time to plant a tree was twenty years ago, the next best time is today.  

- Chinese proverb

Research profile

Boukje Huijben is an Assistant Professor in Sustainable Business Model Innovation (SBMI) in the Innovation, Technology Entrepreneurship and Marketing (ITEM) group of the department of Industrial Engineering of Eindhoven University of Technology (TU/e). Boukje is passionate about the development of new strategies for sustainable business, combining insights from different disciplines and working with academics as well as practitioners in the field of AgroFood, Energy and Logistics.She currently teaches a bachelor course (Green Business Models) as well as an Innovation Bootcamp in Entrepreneurship for PhD and PDEng students working in the field of smart cities. She also supervises bachelor and master theses in the field of sustainable business, involving students in various ongoing research projects. 

Academic background

Boukje Huijben obtained her PhD at the department of Innovation Sciences of TU/e in 2015 focusing on the analysis of solar energy business models and entrepreneurial strategies for dealing with regulatory regimes. Additionally, she worked as a postdoc for the Strategic Area Energy (SAE) of TU/e researching business models for energy efficiency products and services, with a strong focus on the role of the end user. She also was a lecturer in the field of sustainability transitions and business models for students and professionals at TU/e and external, both national and international.

Boukje is a member of Foundation 'Het Groene Brein' (The Green Brain) which aims to connect scientists to companies in order to stimulate the transition towards a green and sustainable economy.


Fingerprint Dive into the research topics where J.C.C.M. (Boukje) Huijben is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 1 Similar Profiles

Network Recent external collaboration on country level. Dive into details by clicking on the dots.


Supporting innovative SMEs by InnoEnergy

Romme, A. G. L. (., Huijben, J. C. C. M. (., Meijer, L. L. J., van Broeckhoven, B. & Sens, F.


Project: Research direct

Research Output

Open Access
  • Align, adapt or amplify: upscaling strategies for car sharing business models in Sydney, Australia

    Meijer, L. L. J., Schipper, F. & Huijben, B., 1 Nov 2019, In : Environmental Innovation and Societal Transitions. 33, p. 215-230 16 p.

    Research output: Contribution to journalArticleAcademicpeer-review

    Open Access
  • 3 Citations (Scopus)
    18 Downloads (Pure)
    Open Access
  • 6 Citations (Scopus)
    70 Downloads (Pure)
  • Prizes

    First Price Posters COMBURA conference on combustion technology

    J.C.C.M. (Boukje) Huijben (Recipient), 2008

    Prize: OtherCareer, activity or publication related prizes (lifetime, best paper, poster etc.)Scientific

    STW valorisation grant

    Boukje Huijben (Recipient), 2009

    Prize: NWOTake-offScientific

    Top 20 New Venture business plan competition, first round

    Boukje Huijben (Recipient), 2011

    Prize: OtherDiscipline relatedProfessional

    Winner Business Plan Competition New Venture 2010, round 1, category Industrial Goods

    Boukje Huijben (Recipient), 2010

    Prize: OtherDiscipline relatedProfessional


    International Sustainable Business Model Research Community (External organisation)

    J.C.C.M. (Boukje) Huijben (Chair)

    Activity: Membership typesMembership of networkScientific

    Het Groene Brein (External organisation)

    J.C.C.M. (Boukje) Huijben (Chair)
    2016 → …

    Activity: Membership typesMembership of networkScientific

    IEA Task 25: Business models for a more effective market uptake of DSM energy services for SMEs and communities

    R.M. Mourik (Organiser), J.C.C.M. Huijben (Organiser)
    Nov 2015

    Activity: Participating in or organising an event typesWorkshop, seminar, course or exhibitionScientific

    Jonge Professoren op het Podium

    J.C.C.M. (Boukje) Huijben (Contributor)
    24 Sep 2015

    Activity: Participating in or organising an event typesWorkshop, seminar, course or exhibitionPopular

    Solar Plus, Eindhoven, The Netherlands

    Boukje Huijben (Speaker)
    17 Apr 2014

    Activity: Talk or presentation typesContributed talkScientific

    Student theses

    Accelerating the energy transition through intermediary management of high-growth energy firms

    Author: Sinke, J., 31 Oct 2018

    Supervisor: Van Boxstael, A. (Supervisor 1), Cloodt, M. (Supervisor 2) & Huijben, J. (Supervisor 2)

    Student thesis: Master


    A circular business model for non-residential buildings

    Author: van Eldik, S., 31 Jan 2019

    Supervisor: Bobelyn, A. (Supervisor 1), Huijben, B. (Supervisor 2) & Van Boxstael, A. (Supervisor 2)

    Student thesis: Master


    An assessment tool for product-service systems

    Author: Peeters, I., 30 Aug 2019

    Supervisor: Huijben, B. (Supervisor 1), Keskin, D. (Supervisor 2) & Romme, S. (Supervisor 2)

    Student thesis: Master


    A paradigm shift?: user-centred business model design for energy efficiency services

    Author: Tolkamp, J., 31 Mar 2016

    Supervisor: Huijben, J. (Supervisor 1), Mourik, R. (Supervisor 2) & Verbong, G. (Supervisor 2)

    Student thesis: Master


    A roadmap to scalability: a tool for new ventures to design scalable business models for sustainability

    Author: van der Horst, Y., 31 Jul 2019

    Supervisor: Keskin, D. (Supervisor 1), Huijben, B. (Supervisor 2) & Cloodt, M. (Supervisor 2)

    Student thesis: Master