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Personal profile


The best time to plant a tree was twenty years ago, the next best time is today.  

- Chinese proverb

Research profile

Boukje Huijben is an Assistant Professor in Sustainable Business Model Innovation (SBMI) in the Innovation, Technology Entrepreneurship and Marketing (ITEM) group of the department of Industrial Engineering of Eindhoven University of Technology (TU/e). Boukje is passionate about the development of new strategies for sustainable business, combining insights from different disciplines and working with academics as well as practitioners in the field of AgroFood, Energy and Logistics.She currently teaches a bachelor course (Green Business Models) as well as an Innovation Bootcamp in Entrepreneurship for PhD and PDEng students working in the field of smart cities. She also supervises bachelor and master theses in the field of sustainable business, involving students in various ongoing research projects. 

Academic background

Boukje Huijben obtained her PhD at the department of Innovation Sciences of TU/e in 2015 focusing on the analysis of solar energy business models and entrepreneurial strategies for dealing with regulatory regimes. Additionally, she worked as a postdoc for the Strategic Area Energy (SAE) of TU/e researching business models for energy efficiency products and services, with a strong focus on the role of the end user. She also was a lecturer in the field of sustainability transitions and business models for students and professionals at TU/e and external, both national and international.

Boukje is a member of Foundation 'Het Groene Brein' (The Green Brain) which aims to connect scientists to companies in order to stimulate the transition towards a green and sustainable economy.


Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 7 - Affordable and Clean Energy
  • SDG 8 - Decent Work and Economic Growth
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 11 - Sustainable Cities and Communities
  • SDG 12 - Responsible Consumption and Production
  • SDG 13 - Climate Action


Dive into the research topics where J.C.C.M. (Boukje) Huijben is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years

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