When to Follow an Intuition in Front End Decision Making

  • K. Eling (Speaker)

Activity: Talk or presentation typesInvited talkProfessional


We often have an intuition, a feeling of knowing or an unsubstantiated excitement about an innovation idea or opportunity. Should we follow it? Research shows that intuition can have both advantages and drawbacks for Front End decision making and thus be both an opportunity and a challenge to use. If applied correctly, intuition can definitely be useful in identifying and making choices among the many existing opportunities for innovation.
Period18 Jun 2018
Event titleFEI: Front End of Innovation conference
Event typeConference
LocationStockholm, SwedenShow on map
Degree of RecognitionInternational